Note: Amazon promised this deal in their Prime Day press release, but we’re not 100% sure what time it will be available tomorrow. We’ll update this post and tweet about it as soon as it’s live.

Update: Live now at Best Buy.

Update 2: The curved model is available now on Amazon.

Your next TV really should have HDR support, and this insane Prime Day deal will check that box, and then some.

Samsung’s 2016 55" 4K TV will be on sale for just $550 on Prime Day, while supplies last. To give you some context, the smaller 50" model was selling for $100 more on Amazon today, which was the best price they’d ever listed. Considering you get a great upscaling engine, local dimming, smart apps, Samsung Smart View, and, HDR, I’d say this is one of the best TV deals we’ve ever seen. Just don’t expect it to last.

The curved version will also be available for $100 more, if that’s your thing.

Update: Live now at Best Buy.

Commerce Content is independent of Editorial and Advertising, and if you buy something through our posts, we may get a small share of the sale. Click here to learn more, and don’t forget to sign up for our email newsletter. We want your feedback.